illustration, infographic, digital design, email design
direct commission / ongoing
With over 60,000 riders and 80,000 food businesses to liaise with, ensuring communication flows well between parties is crucial to the success of Deliveroo. In order to achieve this, the company produces a substantial amount of monthly newsletters and articles communicating key aspects of the business to its staff around the topics of logistics, travel, timing, and the various processes that are involved at every stage. These are sent in emails to riders and posted on the specifically-created online hub.
The illustration work involves breaking down complicated logistical processes and converting them into engaging visuals, for busy riders to digest and easily understand with key take-aways.
"Working with Isabelle has been an absolute joy. Her quick turnaround times, combined with her ability to take creative direction and inspire new and innovative ideas, have made her a natural partner for us at Deliveroo. I am so thrilled to be able to work so closely with her, and counting on her great talents to continue to guide us in the years to come!"
Product Marketer & Global Brand Strategist, Deliveroo